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Europe moves closer to adopting Nokia's mobile TV standard

Toni McConnel
iApplianceWeb
(03/18/08, 8:15 AM GMT)

Espoo, Finland – Spelling doom for competing technologies for achieving mobile TV, the European Union is pushing its member countries to adopt Nokia's DVB-H mobile TV standard.

The standard, finalized last year, competes with Qualcomm's MediaFlo and the Korean T-DMB TV technologies.

The DVB-H standard is supported by Deutsche Telekom, Ericsson, Motorola, Nokia, Philips Electronics, Sagem, Sony, Samsung, Telefonica, and Vodafone.

All are non-U.S. firms with the exception of Motorola, whose management has said it will consider selling the firm's handset unit.

Supporters of DVB-H (Digital Video Broadcast-Handheld) say that the market will develop faster with a single-standard approach rather than an open market with multiple competitors.

European firms, in particular are gambling that the same thing happens with DVB-H, as did with GSM. In an earlier campaign within the EU to support the single GSM standard for mobile phones, GSM subsequently took hold in Europe and spread internationally.

And today, the vast majority of mobile phone service providers utilize the technology. In the U.S., AT&T and T-Mobile, a unit of Deutsche Telekom, use the GSM standard.

The DVB-H standard is being consider in this “lightning strikes twice in the same spot” at least partly because it is based on and partly financial by European interests.

In announcing its promotion of DVB-H, the EU pointed to research forecasts of a world-wide mobile TV market of $31 billion by 2011.

To read more, go to www.nokia.com.

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